"Every two days we now create as much information as we did from the dawn of civilization up until 2003." -Eric Schmidt (CEO Google)
"Data is widely available; what is scarce is the ability to extract wisdom from it." - Hal Varian (UC Berkeley and Chief Economist, Google)
In everyday activities of both people and companies, and in every aspect of our daily lives, from work, shopping, communication, or socialization; we are both consuming and creating vast amounts of data. Most of those activities create a trail of digitized data that is being stored, mined, and analyzed by firms and institutions hoping to create valuable insight.
With recent technological advances and developments, firms have access to vast amounts of high-quality data which allows them to understand behaviors, customize business tactics and increasingly fine tune tactics for optimal performance.
However, much of the promise of such data-driven policies has failed to materialize because stakeholders find it difficult to translate data into actionable insight and into strategy and operations.
At WingzAnalytics®, we believe that one of the most important steps is to improve data usability, data perception and human interaction with data. We strongly believe that graphics, design and art promote quicker perception and insight that leads to better decisions and more effective communication.
Our professionals are constantly investing in filling the gap between tools, techniques and visualization so that stakeholders can make better business decisions.
WingzAnalytics® is in the business of making peoples life easier. By bringing clarity, simplicity and efficiency to everyday decision making, we aim to form order in the complexity of the big data world we live in.